[EXECUTIVE] Todd Herman – Alter Ego Effect Masterclass

What is Alter Ego Effect Masterplan?

This self-guided Masterclass builds upon the ideas laid out in Todd’s WSJ bestselling book, The Alter Ego Effect™. With 4 in-depth modules that show you how to build and leverage your Alter Ego, you can elevate how you show up in the most important areas of your life.

Module 1 : Course Overview & Introduction to The Alter Ego Effect Method

  • Identify your goals, so you have clarity on the journey ahead and know exactly what area of your life you want to improve.
  • Uncover the secrets behind the Alter Ego Effect and how it’s different (and more effective) than anything else you’ve tried.
  • Unlock the 4 layers of the Alter Ego Effect Model, and discover where you currently stand, so you can create a plan moving forward.
  • Determine how you’re showing up (we call this your Field of Play) by identifying if you have an Ow or a Wow Mindset.
  • Understand the difference between the Ordinary World and the Extraordinary World and what it means to live in each.

Module 2: Choose Your Field of Play & Name the Enemy

  • Choose when and where you want to show up as your most Heroic Self (you’ll select your Fields of Play here to stay focused).
  • Get clear on what you want using a streamlined Target Mapping Technique that helps you focus on your goals.
  • Identify the specific Moments of Impact when you can activate your Heroic Self.
  • Uncover your enemy, and the common and hidden forces keeping you trapped in the Ordinary World.
  • Identify the story you’ve been living so far and the new story you want to live going forward.

Module 3: Create Your Extraordinary World & Identify Your Superpowers

  • Design your Extraordinary World, so you have a clear vision of where you’re headed.
  • Determine exactly what you’re fighting for, which Universal Theme it represents, and your deepest why around its importance.
  • Identify your superpowers in detail through the Alter Ego Effect Method Signature Process, so you can leverage them during Moments of Impact.
  • Name your Alter Ego, so you can give it even deeper significance and power, through our easy-to-follow system.

Module 4: Build Your Alter Ego & Take It to the World

  • Bring your Alter Ego to life through effective immersion and observer techniques.
  • Develop your Alter Ego’s Origin Story, so it’s grounded in a strong purpose.
  • Choose a Totem or Artifact that serves as a physical reminder of your Alter Ego.
  • Craft an activation event, so you can step into your Alter Ego when you need it.
  • Learn how to supercharge your Alter Ego for those times when you need that extra push to move forward.
  • Apply the 6 Mindsets to Success to your life, so you can show up as your Heroic Self in your chosen Field of Play.

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